As a company that grew up on Dmexco, we took our first “baby steps” at the s...
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GDPR is a blessing for programmatic targeting
The GDPR (General Data Protection Regulation) storm swept through the digital ad...
Read MoreGive ‘em a Choice: Advertisers Increase Video Ad KPIs by Putting Users in Control
Engaging users with “polite” video ads is a win-win - marketers and publishe...
Read MoreTech insights: moving our Dashboard to an Angular 5 Progressive Web App
In a time of expedited growth, how well would an AngularJS platform cope with te...
Read MoreAMP – How are we to benefit from it?
The AMP, or Accelerated Mobile Pages project, is a website publishing technology...
Read MoreHow will GDPR affect the programmatic advertising industry?
As a response to the massive shift in the regulatory landscape, ad-tech companie...
Read MoreNew data shows: digital advertising continues its explosive growth
Digital advertising has undergone quite the transformation over the past d...
Read MoreProgrammatic Video Meets Connected TV
Over the past several years, we’ve all been paying close attention to th...
Read MoreGoodbye ad-blocking! Hello Google ad filtering.
On Thursday, Google launched its new Chrome ad-blocking feature. The new fi...
Read More1 of 5 US publishers is turning to hybrid header bidding
This week eMarketer released a new study showing the growing adoption of hybrid ...
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