Our private marketplace
Powers over 15B video views.
Access top demand from direct and programmatic advertisers.
Unified yield optimization
Cedato's unique video header bidding optimizes across direct, programmatic and marketplace demand, guaranteeing the best yield for each impression.
Consistent viewing experience
Powered by the Cedato player and supply path optimization, your content and pages will load with minimal obstruction guaranteeing the best experience for your users.
All CedatoX tags are played on Cedato's smart video player guaranteeing high viewability and fill rates.
Direct-to-player Supply Path Optimization, minimizing QPS load
Each auctioned video impression is exclusively yield-optimized by Cedato’s video header bidding and player. Cedato’s unique predictive yield optimization guarantees that the impression will not tap the same demand through another source.
Massive premium video supply across desktop, mobile and connected TV
In-stream, out-stream and unique native video placements powered by the Cedato video player from the world's leading publishers, with built in uncompromised filtering for IVT and viewability.
Once the Cedato player loads, it guarantees that the impression is not sourced from another video media supplier.